THE VIRAL IDEAS / PRIVACY ADVISORY

DPDP Compliance Services in India.

From uncertainty to documented readiness.

Assess, implement and review your obligations under the Digital Personal Data Protection Act, 2023 and the DPDP Rules, 2025—with clear scopes, accountable owners and usable processes.

  • Understand where you stand through a documented gap assessment
  • Close gaps with a prioritised roadmap and hands-on implementation
  • Prepare practical workflows for consent, rights requests and breaches
Advisory and implementation support, not a self-service login platform
TVI / DPDPCOMPLIANCE FRAMEWORK
YOUR READINESS ROADMAP

One clear programme.
Defined outcomes.

01Assess your current exposure
02Map data and processing activities
03Implement practical safeguards
04Document operational evidence
05Review and improve
Built around your real systems, teams and data flows.
Evidence-led approach
THE REGULATORY TIMELINE

Three dates. One preparation window.

Implementation is being phased in. Use the time before the main deadlines to map processes, assign owners and test operational safeguards.

01

13 Nov 2025

Rules notified

The DPDP Rules, 2025 were published; designated initial provisions began to operate.

02

13 Nov 2026

Consent Manager provisions

Registration and related Consent Manager obligations are scheduled to apply.

03

13 May 2027

Core compliance duties

Most notice, consent, security, breach, erasure and Data Principal rights duties are scheduled to apply.

Phased commencement: Government of India Gazette notifications, 13 November 2025. Act commencement ↗ · DPDP Rules ↗
WHY THIS MATTERS

Compliance is more than a policy.

If your organisation processes digital personal data involving people in India, the law may apply—even when the business operates internationally. Customers, staff, patients, students and leads all create real operational considerations.

DPDP readiness involves clear notices, valid consent where required, meaningful withdrawal, security safeguards, Data Principal rights handling, breach response and purpose-linked erasure.

We help translate those obligations into concrete workflows, records and responsibilities that your teams can actually maintain.

Know your exposure before you invest.

Start with your real data flows. Identify what matters, what is missing and which fixes reduce the greatest risk.

Discuss a gap assessment
RISK

Up to ₹250 crore

Under the Act's penalty schedule, failure to take reasonable security safeguards can attract a penalty of up to ₹250 crore, assessed by the Board.

TIMELINE

A finite runway

Core operating duties are scheduled for May 2027. Implementation, process changes and contracts benefit from early planning.

OPERATIONS

Day-to-day accountability

Grievance resolution, detailed breach reporting (including the prescribed 72-hour timeframe) and some 48-hour pre-erasure notices require planned processes, where applicable.

OUR SPECIALIST SERVICES

DPDP support, built around you.

Start with an assessment, move through implementation and review your controls with an audit. Each engagement has a defined scope and documented deliverables.

01 / SERVICE

DPDP Compliance Consulting

Privacy advisory that turns the DPDP Act and Rules into decisions for your product, legal, IT and business teams. From notice design and purpose limitation to processor agreements and governance.

BEST FOR

Leadership teams seeking a long-term compliance partner.

Enquire about this service
02 / SERVICE

DPDP Gap Assessment

A structured review of how you collect, use, share, store and delete personal data, mapped to applicable DPDP obligations. Receive a risk-ranked gap register and a remediation roadmap.

BEST FOR

Businesses beginning their DPDP journey or unsure what is missing.

Enquire about this service
03 / SERVICE

DPDP Compliance Audit

Evidence-based testing of consent records, notices, rights-request logs, security safeguards, breach procedures, vendor contracts and retention practices.

BEST FOR

Organisations with controls in place that need independent verification.

Enquire about this service
04 / SERVICE

DPDP Compliance Implementation

Hands-on execution: data mapping, notices and consent flows, rights workflows, incident response, retention schedules, vendor clauses and operational handover.

BEST FOR

Teams ready to close gaps with accountable owners and usable controls.

Enquire about this service
GOVERNANCE

Data Protection Officer Services

Programme coordination, grievance handling and Board liaison support. An India-based DPO is mandatory for Significant Data Fiduciaries; other Data Fiduciaries still need a published contact person.

Let's discuss
DOCUMENTATION

DPDP Compliance Documentation

Tailored privacy notices, consent text, internal policies, processor contracts, retention schedules, breach playbooks and evidence records—not generic copied templates.

Let's discuss
CHOOSE THE RIGHT START

Gap assessment vs audit.

A gap assessment and a compliance audit answer different questions. Here is how to decide.

Decision pointDPDP gap assessmentDPDP compliance audit
When to chooseYour controls are informal or not yet in placeControls exist and you want evidence they work
Core questionWhat is missing under the Act and Rules?Do our controls work as designed?
MethodInterviews, walkthroughs and document reviewSample-testing records, logs, contracts and workflows
DeliverableGap register and prioritised remediation roadmapAudit report with evidence and corrective actions
Next stepImplementationRemediation and re-testing
OUR PROCESS

From assessment to evidence.

A structured five-stage engagement, with something tangible handed over at every stage. Timing is scoped to your systems and readiness.

01

Assess

Confirm applicability and your role as Data Fiduciary, Data Processor or both; review systems and current processes.

Applicability memo + gap register
02

Map

Inventory personal data, purposes, systems, vendors, recipients and retention across web, app, CRM, HR and support.

Data inventory + flow map
03

Remediate

Prioritise and implement notices, consent flows, rights workflows, safeguards, incident response and contracts.

Roadmap + updated controls
04

Operate

Define how teams will process requests, maintain records, handle incidents and follow retention and erasure rules.

Documented operating workflows
05

Review

Test the controls periodically, refresh evidence and track MeitY and Board updates.

Review report + evidence pack
OPERATIONAL READINESS

Six connected workstreams.

A working compliance programme needs clear processes, responsible owners and evidence. We help your business define and implement the systems and workflows behind the policy.

01

Consent Management

Design purpose-specific notices and consent records, including straightforward withdrawal paths and evidence of when consent was given.

02

Data Inventory & Mapping

Understand what data you hold, why, where it lives, who receives it and how long it should be retained.

03

Data Principal Rights

Define intake, verification, routing, responses and grievance handling with an auditable history.

04

Breach & Incident Response

Establish ownership, escalation, notification templates and a playbook for time-sensitive breach reporting.

05

Retention & Erasure

Build retention schedules, purpose-linked erasure triggers and pre-erasure notice processes where applicable.

06

Vendor Privacy Management

Review processors, contract clauses, third-party access and the vendor data flows your business remains responsible for.

Need compliance tooling? We can advise on workflow requirements and implementation options. This page is a consultation service; it does not expose a software dashboard, customer login or live compliance management portal.

WHAT YOU RECEIVE

Work products, not just recommendations.

Final deliverables depend on your scope. A full engagement may include these practical documents, controls and evidence.

01Applicability & roles memo

Applicability, fiduciary/processor role and potential Significant Data Fiduciary exposure

02Data inventory & flow map

Personal data categories, purposes, systems, recipients, transfers and retention

03Gap register & roadmap

Findings mapped to obligations, ranked by risk and effort, with owners and dates

04Notices & consent flows

Clear notices, consent wording and an accessible withdrawal mechanism

05Rights & grievance procedure

Request intake, verification, response templates and time tracking

06Breach response playbook

Responsibilities, impact assessment and notification procedures

07Retention & erasure schedule

Purpose-based retention, deletion triggers and relevant notification processes

08Vendor controls

Processor clauses, contracts and third-party risk assessments

09Evidence pack / audit report

Organised proof of controls and a remediation register for review

INDUSTRY-SPECIFIC READINESS

One Act. Different realities.

The same law creates different questions for healthcare, a D2C brand, a SaaS product or an employer. Our starting point is the data flow and risk profile of your sector.

01

SaaS

Customer data, sub-processors, telemetry and processor agreements

02

Ecommerce

Checkout consent, payment and order data, retention and erasure

03

D2C Brands

WhatsApp/SMS opt-ins, CDPs, fulfilment and logistics partners

04

Startups

Lean, phased controls that address the biggest risks first

05

SMEs

Practical processes without an in-house privacy function

06

Healthcare

Patient records, secondary-purpose consent and sensitive data flows

07

Edtech

Learners under 18, parental consent and limits on tracking

08

Fintech

KYC, credit data, incident scenarios and sector requirements

09

HR & Employers

Employee/candidate data and background-verification vendors

10

IT Companies

Client data access, delivery teams and processor obligations

11

Marketing Agencies

Lead records, list provenance, campaign consent and client data

12

Real Estate

Buyer enquiries, channel partners, visits and post-sale retention

REGULATORY FRAMEWORK

Key obligations at a glance.

Selected statutory duties that shape a typical DPDP readiness programme. Their applicability depends on the nature of your processing and relevant exemptions.

ObligationLegal referenceWhat we help you establish
NoticeSection 5 / Rule 3Plain-language, itemised notices at the appropriate time
Consent & withdrawalSection 6Consent records and an easy way to withdraw consent
Reasonable securitySection 8(5) / Rule 6Safeguards, access controls and documented reviews
Breach intimationSection 8(6) / Rule 7Incident plans and prescribed Board / individual notifications
Retention & erasureSection 8(7) / Rule 8Purpose-based deletion and relevant advance notices
Data Principal rightsSections 11–14 / Rule 14Rights intake, response and grievance procedures
Children's dataSection 9 / Rules 10–12Verifiable parent/guardian consent where required
Significant Data FiduciarySection 10 / Rule 13Additional governance, DPO, impact assessments and audits
PENALTIES UNDER THE ACT

Prevention is better than remediation after an incident.

These are statutory maximum penalties for selected contraventions, not standard fines. The Board considers relevant statutory factors when determining a penalty.

Discuss your priority risks
Reasonable security safeguardsUp to ₹250 crore
Breach notification obligationUp to ₹200 crore
Additional obligations concerning childrenUp to ₹200 crore
Significant Data Fiduciary obligationsUp to ₹150 crore
Certain other contraventionsUp to ₹50 crore
WHY THE VIRAL IDEAS

Operational clarity.
Built into the work.

Privacy programmes succeed when responsibility, technology and processes move together—not when policies live unread in a folder.

Start a conversation
Assess before implementingPrioritise verified gaps and proportional controls.
Practical, cross-functional workflowsCoordinate business, product, technology and legal stakeholders.
Evidence as a deliverableLeave each stage with documentation your team owns.
Work alongside counselOperational execution remains aligned with qualified legal review.
SCOPED TO YOUR BUSINESS

What determines the cost?

An honest estimate needs to account for your systems, personal data, current controls, and how much implementation support you need.

A gap assessment is often the clearest way to scope a programme and price subsequent work. We provide a tailored proposal rather than a one-size-fits-all fee.

01

Number of systems and channels handling personal data

02

Data volume, nature and sensitivity

03

Whether children's data is involved

04

Potential Significant Data Fiduciary obligations

05

Existing controls and privacy maturity

06

Implementation, advisory and ongoing review scope

FREQUENTLY ASKED QUESTIONS

Questions worth asking early.

What are DPDP compliance services?

They help businesses assess, implement and maintain obligations under India's Digital Personal Data Protection Act, 2023 and the DPDP Rules, 2025. Typical work covers data mapping, notices, consent, rights, incident response, vendor controls and auditing.

Who needs to comply with the DPDP Act?

The Act covers processing of digital personal data in India and certain processing outside India connected to offering goods or services to individuals in India, subject to statutory scope and exemptions. Business size alone does not determine applicability.

When do the main obligations take effect?

The Rules were published in November 2025. Consent Manager provisions are scheduled from November 2026, while most operational Data Fiduciary provisions are scheduled from May 2027.

How does a gap assessment differ from an audit?

A gap assessment identifies controls that are missing or incomplete and produces a prioritised roadmap. An audit evaluates controls already operating, checks evidence and identifies corrective actions.

Must every company appoint a Data Protection Officer?

No. Appointment of an India-based Data Protection Officer is required for Significant Data Fiduciaries. Other Data Fiduciaries must still make appropriate contact information available for questions about personal data.

How long does implementation take?

It depends on your current systems, volume and uses of personal data, vendors, risk and existing safeguards. An assessment produces a scope-based plan rather than a generic promise.

Is compliance software enough on its own?

No. Software can support workflow and evidence management, but your organisation still needs appropriate notices, decisions, contracts, controls and people accountable for them.

We already follow GDPR. Is that sufficient?

Not necessarily. The DPDP Act has its own requirements and definitions, including different approaches to consent, children's data and reporting. Existing GDPR controls are a useful starting point, not a substitute for a DPDP review.

What penalties can apply?

Depending on the breach, the statutory schedule provides for penalties of up to ₹250 crore for failure to take reasonable security safeguards and up to ₹200 crore for some breach-notification failures. Actual penalties depend on the Board's assessment.

Does The Viral Ideas provide legal opinions?

We provide operational compliance advisory and implementation support and can work alongside your qualified legal counsel. This page is general information, not a legal opinion or compliance certification.

THE VIRAL IDEAS / GET IN TOUCH

Ready to make privacy practical?

Tell us about your current systems, data flows or compliance questions. We’ll help identify a sensible next step—consultation, gap assessment or implementation planning.

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